I've was invited to talk at The Innovation Factory's October 2022 Sales Peer 2 Peer,-
You can watch the session here: YouTube Link
on: Maximizing Your Online Presence with your Google Business Profile
You can watch the session here: YouTube Link
- NEWS -
D. Hills Sales - joins Digital Main Street to support small businesses by increasing
the effects of their digital marketing.
We are pleased to announce that we are an approved vendor on Digital Main Street, a platform launched in 2014, to help independent businesses, and entrepreneurs adopt digital tools and establish an online presence.
The impact of the Last two years has made this program Critically valuable as Local businesses Need to be prominent in local search results and the MAP Pack/three pack.
We're excited to contribute to this initiative, that helps small businesses prosper through this challenging time by helping them increase their online visibility and authority.
Digital Main Street has partnered with the Government of Canada and the Province of Ontario to launch the Digital Transformation Grant program to assist businesses with their transition. The program will provide a grant of $2500.00 to help small businesses obtain the technology, training and advisory support required to execute a digital transformation.
In order to be considered for the grant, a business has to fulfill several requirements such as:
the business needs to be registered and operating in Ontario,
the business owner must be a citizen or resident of Canada
the business must not supply digital marketing services and most importantly
completing the Digital Transformation for Main Street program, which includes an assessment, an eligibility test, online training and developing a digital transformation plan.
Following the steps of the application process is vital, as qualification is essential for approval.
Upon receiving the grant, businesses can choose vendors, such as D. Hills Sales, to help with their online marketing. We are a Hamilton, Ontario based business that specializes IN:
content creation focusing on social video
optimizing and managing Google My Business profiles
LinkedIn Company Page management
LinkedIn Personal Page consulting
and more. For the last 9 years we’ve been helping small businesses from their startup through to meeting their marketing goals.
As a digital marketing vendor for Digital Main Street, D. Hills Sales emphasizes their mission to help grant approved businesses grow, establish a voice online, and find success in the digital world. We encourage businesses that meet the requirements of the grant to apply and begin their digital marketing journey. Interested in a free consultation to learn how D. Hills Sales can help your business? Contact us to set up a time to talk here.
Have you created and optimized your Google Business profile?
Your Google Business Profile( GBP ) is the first thing that Google Displays in mobile search results. You Can't afford to ignore or update this profile. It's Highly Visible Content Including reviews, photos and videos added by you and your followers is the first thing seen when someone searches for your business.
Do you know how your business appears? Ignoring the first info that searchers see is not optional for your business to grow and succeed. If you don't know how or aren't sure how to proceed, we have the knowledge and experience to help.
We offer Social Media and Social Video production,
and Digital Media Management expertise for Facebook, Twitter, YouTube, Instagram, Google Business Profile and Google Maps, that works to increase effective communication of your brand's marketing messages, through both Business to Business (B2B) and Business to Consumer (B2C) channels.
Your business can become more ' findable ' and authoritative looking in the Search results.
Videos are viewed differently on each social media site. Formatting, headlines, text and video content tailored for each platform to maximize viewing time and impact is critical.
Our experience with community building, social vidEo
production will work to promote your business's products and services more effectively.
Social Media Management,
Social Video Production
Social Media Images Photography
Social Media Strategy
and management of your social media accounts.
Here's an example of how content is viewed differently when video is used.
Video is more engaging, receives more attention and communicates your message more effectively than a line of text,
or a photo. Posting Original videos (Not Links) ON Your social media pages organically on each site increases the Reach of each post.
Social media had changed how our businesses are viewed. The need to effectively communicate your marketing messages has become more critical.
Which digital media platforms should your business focus on:
Instagram, Stories, Reels and Posts
Google Business Profile / Google Maps
What are your goals? Who are your target clients?
Insights and Analytics
Once you're posting regularly, do you know how anddo you have the time to measure your effectiveness through your online channels?
Understanding which Insights or metrics show progress to reaching your goals and which are now irrelevant is key.
Which metrics are vanity and which have meaning? An
experienced social media manager has the knowledge to
help cut through the vanity metrics and confusion, anD
to understand the impact of your messages.
Online video or social video adds a little complexity while increasing engagement potential with your messages.
Building online brands and communities, that leads to increased followers and higher engagement is what we've been working on for over 9 years.
A leadership role in an international social media campaign, has provided a skill-set that offers small and medium sized businesses to ability to gain control of their online profiles and presences with the goal of increasing client's findability .
Testimonials From Happy Clients
We have two or three clients a week coming in because of the videos we post.
- Steve from The Auto Station in Burlington
He's very patient, articulate, knowledgeable and enthusiastic about what he does. In a short time, he was able to provide usable information and recommendations, which I can immediately implement.
- Andreana from Hamilton, Ontario
Congratulations on the 10,000th tweet today. You alone have built this account into a great resource for the organization.
- Al from Hamilton, Ontario.
David's expertise has been most valuable. Not only is he friendly and easy to talk with, his knowledge of utilizing social Media to its full potential goes well beyond surface-level. He has an incredible understanding of the ever changing algorithms and inner workings of social platforms, and has been especially helpful in outlining best practices for Google MY Business. His ability to identify actionable changes in strategy to increase traffic and sales is communicated in a way that is both easy understand, and to implement. David earns my highest recommendation.
LettY - Vancouver BC.